Director, Advanced Analytics - Advertising

Being on medication is tough enough. We want to make getting it the easy part. Getting prescriptions to patients has become increasingly complex. When things get messy along the prescription journey, pharmaceutical manufacturers rely on us to untangle the process and create a clear path—allowing patients to build trusting relationships with their medication brands.

We’re not only committed to taking the pain out of the prescription process, but we’re also devoted to bringing the brightest minds together under one roof. We bring together diverse voices—engineers, pharmacists, customer service veterans, developers, program strategists and more—all with one vision. Each perspective and experience makes ConnectiveRx better than the sum of its parts.

The Director of Advanced Analytics is a thought partner and strategist, leading the Awareness and Adherence Analytics and Reporting team in close partnership with Operations, Product Development and Business Development. A consultative client-facing role, this key leader will join Business Development in strategic meetings with pharmaceutical clients and agencies as an analytics and measurement expert, acting an analytics “translator, in support of Business Developers delivering program results; this key role works between Operations, Marketing Analytics, Product Development and Business Development to  provide strategic expertise and guidance that will reshape how we go-to-market, measure campaigns, and maximize program impact.   

The Director will build and lead a team of data professionals and work collaboratively across the organization to test new ideas and capture meaningful business insights. The position reports directly to the Vice President of Analytics as part of the Enterprise Analytics Team.

• Working in combination with our internal Marketing Analytics team, and other third-party analysis vendors, lead the evolution of how we measure, report, and share meaningful insights; through compelling storytelling and data visualization, tailored and contextualized to the target audience, you will help strengthen the presentation of ROI and program performance analyses.
• Provide pre-program launch guidance to Program Operations to ensure effective program set-up rules and Test and Control groups for ROI and performance measurement.
• Partner with Business Development as the analytics subject matter expert. Act as a translator in client meetings, to bridge the technical expertise that underlies the complex analyses program performance analyses with a goal of surfacing insights that show value to our clients, and that will inform and optimize future campaigns.
• Partner with Product Development to provide guidance on analytics methodology related to improving existing products and services, as well as new product entrants
• Provide leadership, guidance, and training to ensure strong team performance, including coaching non-technical colleagues. Foster productive cross-functional relationships, resolve conflicts, and set priorities. Perform leadership functions such as interviewing candidates, conducting performance reviews, addressing performance issues, applying disciplinary actions when necessary, and managing staffing and workload distribution as the team grows.
• Engage directly with customers to deliver ad hoc analyses, provide unique program insights, and serve as the subject matter expert in Analytics.
• Assist in the development and implementation of the enterprise data platform.
• Promote data literacy and cultivate analytics expertise across the Enterprise Analytics team.

Education
Bachelor’s degree or higher in Economics, Finance, Engineering, Computer Science, Statistics, or another applied quantitative field. An advanced degree is preferred.

Experience
A minimum of 10 years of progressive experience leading and managing an analytics team, including at least 7 years in the healthcare industry or in analytics. Consulting or professional services management experience is also required.

Knowledge

Experience in a client-facing consultative analytics role within pharmaceutical industry or point of care services

Experience / familiarity with media mix modeling

Strong understanding of data structures, business intelligence, advanced data science, and statistical modeling methodologies. While this is not a hands-on technical role, working knowledge of SQL, business intelligence tools, and statistical programming (such as Python), along with a strong understanding of hiring and skill assessment in these disciplines, is required.

Skills
Working knowledge of business intelligence and statistical programming tools such as SQL, Python, Power BI, Tableau, Looker, and similar technologies.

Competencies

Communication (Oral and Written)
Ability to actively listen and communicate key issues respectfully. Understands when to share only relevant information and adapts communication style to different audiences to ensure clarity.

Influencing Skills
Able to navigate complex organizational dynamics related to policies, processes, and people. Drives organizational vision and purpose, understands the business priorities of other groups, uses organizational knowledge effectively, and communicates with purpose to build and sustain organizational buy-in.

Drives Results and Manages Execution
Takes initiative with strong bottom-line orientation and remains persistent despite challenges. Sets ambitious goals with high performance standards and pursues objectives with energy and focus while maintaining commitment to deadlines.

Customer Centricity
Builds strong internal and external customer connections and delivers customer-focused solutions. Identifies opportunities that benefit customers and consistently provides solutions that meet their needs.

Compliance Requirements
Adhere to all company policies, procedures, and training consistent with ConnectiveRx’s Information Security and Compliance programs, including SOC1, SOC2, PCI, and HIPAA. Maintain strict compliance with company and client business rules, ethics standards, and applicable local, state, and federal laws.